The Benny Hill newspaper headline which proves it pays to keep it simple

Sometimes, a clever headline isn’t required. Sometimes, just telling the facts in the headline makes the newspaper leap out from the shelves. Here’s proof from the Loughborough Echo:

Loughborough Echo Front Page

Loughborough Echo front page

You can read the story in full here, remind yourself of the Benny Hill theme tune here, and see why Steve Dyson likes the Echo so much here.

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